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Best Digital Marketing Training institute in Hyderabad

Name: Digital Marketing Course in Hyderabad - Emblix Academy
Brand: Emblix Academy
Rating: 5.0 (448 reviews)

If you are looking for the Best Digital Marketing Training institute in Hyderabad, Emblix Academy is designed for you. We focus on practical, job-oriented training so that you don’t just learn concepts, you learn how to implement them in real business scenarios. With live projects, updated curriculum and mentor-driven guidance, you gain the skills required to become an in-demand digital marketer in today’s competitive job market.

What do you want to learn?

At Emblix Academy, you can choose from a wide range of modules under our Advanced Digital Marketing Course in Hyderabad. Whether you are a student, working professional, business owner or freelancer, you will find structured learning paths that help you grow step by step.
Moreover, each concept is explained with real examples, case studies and hands-on practice so that you understand not just “what” to do, but “how” and “why” to do it.

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Meet your Chief Trainer

CHAITANYA NANDIGAM

CEO of Emblix Solutions

The trainer, Chaitanya Nandigam, is the CEO of a digital marketing agency with 50+ employees and 500+ clients for the past 12+ years. Instead of teaching only theory, he explains every topic using case studies, live examples and current industry scenarios. As a result, you will experience highly practical classes that show how real campaigns are planned, executed and measured.

Highlights of the Trainer:

21 k+ Followers and counting!

Check out Valuable Videos by Trainer

Who is this course for?

This course at the Best Digital Marketing Training institute in Hyderabad is ideal for:

Students who want a job-ready skill
Working professionals who want to switch careers
Business owners who want to grow their brand online
Freelancers who want to increase income with digital services

In addition, our structured approach ensures even beginners can start from basics and move towards advanced levels with confidence.

Reviews from Our Digital Marketing course Alumni

Our success is measured by the success of our students. Many of our alumni have moved into digital marketing roles, promotions and freelance careers.
Furthermore, their stories show how practical learning, mentorship and consistent support can transform a career.

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Our Placement Partners

We closely work with hiring partners and agencies that regularly need digital marketing talent. This gives our students better visibility and more opportunities.
Also, as we run our own digital marketing agency, we receive real-time requirements which help you understand what companies expect from freshers.

What you’ll learn

Our Advanced Digital Marketing Course in Hyderabad which covers 40+ modules from the syllabus.

1. Introduction to Digital Marketing

What is Marketing?
How we do Marketing?
What is Digital Marketing?
Benefits of Digital Marketing.
Digital Marketing Platforms.
Traditional vs. Digital Marketing.
TOFU, MOFU, BOFU.
Defining Marketing Goals.
Latest Digital Marketing Trends.
Case Studies of Digital Campaigns.

2. Introduction to Search Engine

Fundamentals of SEO.
How the search engine works?
Components of Search Engines.
Google Algorithms.
Google Results Page.
Major & Minor Algorithm Updates.
Panda, Penguin, RankBrain, Medic, Core Update 2020.
Recent Changes in Search Algorithms.

3. Website Designing with WordPress

What is Website?
What is Domain Name.
Types of Domains.
Domain name suggestions.
Register a Domain Name.
Web Hosting Concepts.
Types of Websites.
What is WordPress.
Benefits of using WP.
WordPress Installation.
Admin Interface Basics.
Default Settings in WP.
Types of Themes.
Theme Settings and Customization.
Managing Themes.
Content management in WP.
Pages and Sub Pages.
Custom Content Types.
Adding a menu to the website.
Plugins and Widgets.
Using Plugins in Site.
Adding widgets to the website.
The Best Plugins in WP.
Practical WordPress Project Example.

4. Keyword Research & Competition Analysis

Introduction to Keyword Research.
Types of Keywords.
Keyword Research Methodology.
Business Analysis.
Product/Services Categorization.
Google Keyword Planner Tool.
In-depth Analysis with Keyword Planner.
Other Keyword Tools.
Competition Analysis.
Manual Competition Analysis.
Finalizing the Keywords.

5. Introduction to SEO & On Page SEO

Introduction to On Page.
On Page Analysis Methodology.
Fundamental On Page Factors.
Domain Name in SEO.
Importance of HTTPS.
URL Optimization.
Title Tag Optimization.
Meta Tags Optimization.
Content Optimization.
Heading Optimization.
Internal Links.
Image Optimization.
Social Signals & Footer.

6. Technical SEO

Website Speed Optimization.
Speed Analysis Tools.
Sitemaps Generation.
Robots.txt File.
URL Redirecting Techniques.
Canonical Links.
Schema Markup.
Rich Snippets.
New Updates in On Page.

8. Google Search Console

What is Search Console
Features of Search Console
Site Verification Process
Location Targeting
Search Performance Tool
Link Analysis Tool
Manual Actions
Sitemaps Tool
Fetch as Google Tool
Crawl Errors Analysis
The Latest Updates in Search Console

9. Local SEO

What is Local SEO?
Importance of Local SEO.
Submission to Google My Business.
Optimizing the GMB Profile.
Local SEO Ranking Signals.
Local SEO Negative Signals.
Citations and Local Submissions.
Google My Business Analytics.

10. Reports Analysis

Google Analytics Reports.
Search Console Reports.
Website Position Analysis.
Website Monthly Reports.
Backlinks Reports.
Paid Tools for Monitoring.

11. Google Ads & Search Ads Advertising

Introduction to Google Advertising.
Google Ads Account Setup.
Account Structure.
Campaign Settings.
Ad Group Setup.
Keyword Match Types.
Keyword Research Tools.
Ad Formats & Guidelines.
Ad Extensions.
Understanding Ad Auction.
What is Quality Score?
Factors to Improve Quality Score.
Actual CPC Calculation.
Types of CPCs.
Bidding Strategies.
What is Conversion?
Implementing Conversion Tracking.
Calculating ROI.
Segments and Filters.
Search Terms and Ad Auctions.
Customization Tools.
Generating Reports.

12. Display Ads

What is Display Advertising.
How Display Ads Work.
Creating a Display Campaign.
Bidding Strategies.
Targeting Options in Display Network.
Exclusion Options.
Ad Formats and Sizes.
Conversion Tracking.
Display Campaign Reporting.

13. YouTube Ads (Video Marketing)

Importance of Video Marketing.
Types of YouTube Ads.
Location Targeting.
Bidding Strategies.
Automatic Targeting.
Ad Groups Setup.
Targeting Options in Video Ads.
Types of Ad Formats.
Ads Cost Options.
Measuring the Results of Campaign.
Conversion Tracking.

14. What is Shopping Campaign

Google Merchant Center Account.
Creating Business Store.
Types of Product Feeds.
Product Feed Properties.
Dynamic Product Feeds.
Creating a Shopping Campaign.
Defining Product Groups.
Monitoring Campaign.
Reports of Shopping Campaign.

15. Remarketing Campaign

What is Remarketing?
Benefits of Remarketing Strategy.
Types of Remarketing Audience.
Building Remarketing List.
Building Custom Audience List.
Creating Remarketing Campaign.
Remarketing Ads Design.
Dynamic Ads.
Remarketing Lists for Search Ads (RLSA).

16. Google Analytics Reports

Introduction to Analytics.
Implementing Analytics Code.
Setup of Conversion Tracking Code.
Types of Reports.
Audience Reports.
Acquisition Reports.
Behaviour Reports.
Conversions Reports.
Google Tag Manager.

17. Introduction to SMM

What is Social Media?
Benefits of Using SMM.
Social Media Statistics.
Goals of Social Media Marketing.

18. Facebook Marketing

Types of Facebook Account.
Personal Account Setup.
Facebook Business Page Setup.
Types of Business Pages.
Cover Photo/Video Design.
Page Settings & Options.
How to Increase Facebook Likes?
Facebook Content Strategy.
Types of Posts and Statistics.
Examples of Creative Posts.
Designing FB Posts.
User Engagement Metrics.
Facebook Insights.
Facebook Groups.
Facebook Apps.

19. Instagram Marketing

What is Instagram.
Instagram Statistics.
How Brands Use Instagram.
Creating Instagram Account.
Types of Instagram Accounts.
Linking Instagram with Facebook.
What Works on Instagram.
Types of Content (Posts & Stories).
Post Designing Tools.
Stories & Highlights.
Importance of Hashtags.
How to Use Hashtags.
Popular Tools for Instagram.
Engagement Metrics.
Instagram Analytics.

20. LinkedIn Marketing

What is LinkedIn?
Benefits of LinkedIn Network.
Create a LinkedIn Profile.
Optimizing the Profile.
Creating New Connections.
Posting Content on Profile.
LinkedIn Groups.
Finding Jobs on LinkedIn.
Creating Company Page.
Customization of Page.
Posting on LinkedIn Page.

21. X (Twitter) Marketing

What is X (Twitter)?
Benefits of X (Twitter).
How Brands Use X (Twitter).
Customizing the Profile.
Profile Photo & Header Image.
Types of Tweets.
Content Strategy for X (Twitter).
How to Increase Followers.
Post Your First Tweet.
Analysis of Big Brands.
What is Hashtag?
Hashtags and Their Uses.
How to Use Trending #Tags?
Tools for X (Twitter) Marketing.
X (Twitter) Analytics.

22. Meta Ads Advertising (Facebook & Instagram)

What is Meta Ads.
Types of Objectives.
Popular Ads Campaigns.
Defining Target Audience.
Types of Targeting.
Bidding & Budget Settings.
Types of Ads.
Designing FB Ads.
Setup of Facebook Pixel.
Conversion Tracking Pixel.
Remarketing Strategy.
Reports & Analytics.

23. Pinterest Marketing

What is Pinterest?
Pinterest Statistics.
How Brands Use Pinterest.
Creating a Pinterest Account.
Types of Accounts.
Customizing the Profile.
Pinterest Strategy.
Boards on Pinterest.
How to Manage Boards.
Pins and Links.
Generating Engagements.
How to Use Infographics.
Integrating Pinterest in Site.

24. Quora Marketing

What is Quora?
Quora Statistics.
Benefits of Quora Marketing.
Top Quora Users & Brands.
Creating Quora Account (Personal/Company).
Optimizing the Quora Profile.
Following Topics & Users.
Understanding the Quora Policies.
How to Answer the Questions.
Engaging with Users.
How to Increase Followers.
Quora KPIs.
Quora Stats Tool.

25. Online Reputation Management (ORM Strategies)

What is ORM?
Why we need ORM.
Examples of ORM.
Areas to Analyse in ORM.
- Search Engines.
- Blogs & Websites.
- Review Sites.
- Complaint Sites.
- Social Media.
Search Engine ORM Strategy.
Autosuggestion & Related Searches.
Search Engine Results.
Image Search Results.
Blogs & Websites ORM.
Solutions for External Websites.
Complaint Sites ORM.
Managing Reviews.
Popular Review Sources.
How to Get Positive Reviews.
How to Respond to Negative Reviews.
How to Handle Fake Reviews?

26. Email Marketing Strategies

What is Email Marketing?
Importance of Email Marketing
Popular Email Marketing Softwares
Email Marketing Goals
Introduction to Mailchimp
Mailchimp Pricing Structure
Account Setup and Settings
Email Marketing Strategy
Creating a Subscriber List
Integration of Forms in Site
Import Subscribers in List
Types of Email Marketing Campaigns
Email Marketing Campaign
What is Newsletter
Design a Newsletter
Analysing Reports of Campaign

27. Canva

What is Canva?
Importance of Canva in Design
Canva Free vs. Pro
Creating a Canva Account
Canva Interface Overview
Types of Templates in Canva
Designing Social Media Posts
Creating Presentations
Designing Infographics
Customizing Images and Graphics
Adding Text and Fonts
Using Brand Kits
Exporting Designs in Different Formats
Sharing and Collaborating on Canva
Canva for Business and Marketing
Best Practices for Canva Designs
Case Studies of Successful Canva Designs

28. Photoshop

Introduction to Photoshop
Benefits of using Photoshop for designing
Photoshop interface overview
Layers and layer management
Tools and functions
- Selection tools
- Brush and pen tools
- Text and shape tools
- Masking and clipping
Image editing techniques
- Colour correction
- Retouching
- Background removal
Designing social media graphics
Creating logos and banners
Exporting and saving files
Photoshop keyboard shortcuts
Best practices for Photoshop design

29. Digital Marketing Tools

Introduction to Digital Marketing Tools
Types of Digital Marketing Tools
Google Keyword Planner
Ahrefs
SEMrush
Moz
WordPress
Google Search Console
Google My Business
Google Analytics
Google Ads
SEO Quake
SEO Small
Small SEO Tools
GT Metrix
SEO Site Checkup
Yoast SEO
Grammarly
Meta Ads
Canva
Photoshop
Mailchimp
TubeBuddy
LinkedIn Sales Navigator
ChatGPT
SimilarWeb
Screaming Frog
PageSpeed Insights
Choosing the right tools for your business
Integrating tools for better results
Best practices for using digital marketing tools

30. AI Tools

What are AI Tools?
Importance of AI in Digital Marketing
Types of AI Tools
AI for Content Creation
AI for SEO Optimization
AI for Social Media Management
AI for Email Marketing
AI for Ad Targeting
Popular AI Tools (ChatGPT, Jasper, Copy.ai)
AI for Competitor Analysis
AI for Personalization and Automation
AI for Predictive Analytics
Challenges and Limitations of AI Tools
Future Trends in AI Tools

31. Affiliate Marketing

What is Affiliate Marketing?
How Affiliate Marketing Works
Types of Affiliate Networks
Top Affiliate Marketing Networks
Affiliate Marketing Payment Models
How to Find a Profitable Niche
Develop Your Affiliate Website / App / Property
Apply for Affiliate Marketing Network
Amazon Affiliate Network
Integrating Amazon Products
How to Promote Affiliate Products
Measuring Results on Affiliate Sites

32. AdSense

What is Google AdSense?
How AdSense Works
AdSense Account Setup
Types of Ads in AdSense
Ad Placement Strategies
Content Guidelines for AdSense Approval
AdSense Policy Violations
Increasing AdSense Revenue
Analysing AdSense Reports
AdSense and SEO Optimization
Best Practices for AdSense Success
Alternatives to AdSense

33. WhatsApp Marketing

What is WhatsApp Marketing?
Importance of WhatsApp in Business
Setting Up a Business Account
WhatsApp Business Features
Creating Broadcast Lists
Automated Responses and Quick Replies
Sending Multimedia Messages
Promoting Products and Services
Using WhatsApp Status for Marketing
Customer Engagement Strategies
Measuring Campaign Success
WhatsApp Marketing Tools and APIs
Best Practices for WhatsApp Marketing

34. SMS Marketing

What is SMS Marketing?
Importance of SMS Marketing
Types of SMS Campaigns
Creating an SMS Marketing Strategy
Personalization in SMS
SMS Scheduling and Automation
Compliance and Legal Guidelines
SMS Tools and Platforms
Measuring ROI from SMS Campaigns
Best Practices for SMS Marketing

35. Voice Call Marketing

What is Voice Call Marketing?
Importance of Voice Call Marketing
Types of Voice Call Campaigns
Creating a Voice Call Script
Automated vs Manual Calls
Personalization in Voice Calls
Customer Engagement through Voice Calls
Tools for Voice Call Marketing
Tracking and Monitoring Performance
Compliance and Privacy Regulations
Best Practices for Voice Call Marketing

36. Practicals on Course

Importance of Practical Training
Hands on SEO Projects
Creating a WordPress Website
Running Google Ad Campaigns
Designing Social Media Posts
Setting Up Email Marketing Campaigns
Conducting Competitor Analysis
Building a Digital Marketing Strategy
Analysing Reports and Insights
Troubleshooting and Problem Solving
Evaluating Campaign Performance
Mock Interviews and Feedback